A few recent campaigns need attention
15881
Eligible (Limited)
Your website is missing a Google tag, +4 more issues
15881
Eligible (Limited)
Your website is missing a Google tag, +4 more issues
15881_1
Eligible (Limited)
Your website is missing a Google tag, +4 more issues
Overall performance across campaigns
Compared: Sep 16 - 22, 2025
Conversions (incl. projected)
-1.91%
Total: 280.51
Cost
-25.39%
Total: $7.87K
CPA (incl. projected)
$28.06
Current target: --
Average target: --
Average target: --
Conversions (incl. projected)
Cost
Performance highlights in your account
View top performers and significant performance changes in your account
Last 7 days
Top performing
Sep 23 - 29, 2025
15881
98.00
15881
88.00
15881
57.00
Significant increases
Sep 23 - 29, 2025 compared to Sep 16 - 22, 2025
15881
+35% (+32.14) (incl. projected)
Significant decreases
Sep 23 - 29, 2025 compared to Sep 16 - 22, 2025
15881
-10% (-11.71) (incl. projected)
15881
-6% (-4.62) (incl. projected)
Recommendations
1 / 6
🔍
Add new keywords
Show your ads more often to people searching for what your business offers
+4.7%
Audience insight
Understand your top audience segments, their performance, and how unique they are for you
Last 7 days
Top audiences can provide inspiration for your campaigns and business by revealing who your customers are and what they are interested in.
| Audience segment | Type | Share of conversions | Index |
|---|---|---|---|
| Bath & Body Products | In-market | 67.8% | 9.1x |
| Face Lotions & Moisturizers | In-market | 9.3% | 8.4x |
| Tanning & Sun Care Products | In-market | 7.4% | 7.5x |
| Skin Care Products | In-market | 13.4% | 5.6x |